BCH evolves into Maradigma: a new chapter in our journey

Over the past years, we have worked side by side with companies, owners, and brokers in the yacht charter sector to help them digitalize their operations. BCH was created to solve real everyday needs, and thanks to the trust of our clients we were able to grow, improve, and expand our platform season after season. That continuous growth led us to transform our tool into something much more complete, prepared for greater challenges and with a clear vision of the future of the sector.

Today we take an important step forward and present Maradigma, the natural evolution of BCH. This change is not limited to a new name or design; it represents a global improvement in technology, performance, and user experience, and marks the beginning of a new stage that we build with the same essence but with renewed ambition.

A natural evolution of our path

BCH has been, and will continue to be, the foundation on which we have built everything we are today. Thanks to this stage, we grew alongside our clients, incorporated new features, and learned from the real needs of the sector. Over time, that growth led us toward a broader, more connected platform with a more ambitious vision.

Maradigma is born as the logical continuation of that process. It does not replace BCH; it pushes it forward and gives it a name that better represents this new stage. A stage centered on connection between companies, continuous improvement, and the creation of a solid digital ecosystem for the yacht charter industry.

Our goal does not change; it expands. And Maradigma allows us to communicate that evolution more clearly and more coherently with what we are building.

A renewed brand that reflects our vision

Maradigma combines “Mar” (sea)  and “Paradigma” (paradigm) to convey a clear idea: creating a new model for the nautical industry, more modern, connected and demanding. Our goal is not just to improve processes but to redefine how the sector moves forward by setting a higher standard for efficiency, coordination and professionalism. Maradigma represents this shift in direction, a different way of understanding charter management and empowering companies, brokers, owners and captains within a stronger ecosystem prepared for both current and future challenges.

This innovative vision is also reflected in our new identity, which goes far beyond a visual update. We worked to build a brand that is clearer, more professional and fully aligned with the technology we deliver. The navy palette, Mediterranean inspired tones and redesigned logo communicate stability, trust and specialization. We want every company and professional who discovers the platform to immediately recognize a modern, robust solution built for the industry’s real challenges. This new identity strengthens the coherence between who we are and what we offer, allowing us to communicate our mission more effectively and solidify the paradigm we aim to lead within the nautical sector.

More performance and more stability

Taking advantage of this transition, we have incorporated important technical improvements that many of you are already beginning to notice. We know that speed, stability, and security are essential aspects of daily yacht charter management, especially during high season.

For this reason, we have updated our infrastructure with:

• More powerful servers, capable of supporting more simultaneous operations.
• Optimized loading times, both visually and within internal processes.
• Superior stability, even during traffic peaks.
• Reinforced security systems to protect data, access, and communications.
• A scalable architecture, prepared for the sector’s continuous growth.

The result is a faster, more stable, and more secure platform, designed to keep pace with the real workflow of the yacht charter industry.

Our vision: connecting the sector and simplifying every process

If there is one thing we have learned over the years, it is that the nautical sector is more efficient when it is connected. Many companies still work with duplicated processes, isolated tools, or fragmented communication between companies, brokers, and owners. Our goal with Maradigma is to move toward a more unified and collaborative model.

We want to help:

• Reduce unnecessary steps in daily management.
• Unify information between companies and collaborators.
• Facilitate communication among all actors in the sector.
• Make faster decisions based on real data.
• Work on a platform that grows and improves continuously.

Maradigma is born to simplify daily work and provide a clearer, more agile, and more efficient working environment.

Along with the change of identity, we have completely redesigned the user experience. We have reorganized modules, simplified processes, and adapted the interface so that everything is more intuitive and easier to use. We want anyone, whether internal staff, broker, owner, or external professional, to be able to work smoothly from the very first moment.

This new organization lays the foundation for the features we will be adding over the coming months, always with the same priority: improving usability and reducing operational complexity.

📲 And as our star new feature… we’re launching the Maradigma mobile app

Introducing the new Maradigma app for iOS and Android, designed to bring your entire operation with you wherever you go. Work faster, clearer and more connected, with real time coordination, instant access to essential information and smoother communication across the entire ecosystem: companies, brokers, owners and captains. Whether you’re managing tasks, reviewing updates or making decisions on the move, the app delivers a more intuitive and efficient experience, always at your fingertips.

A new direction to continue growing as a sector

With Maradigma, we begin a stage that allows us to move forward with more solid technology, a clearer identity, and a broader vision of the future of the yacht charter sector. This change prepares us to face new challenges, develop innovative features, and continue driving the professionalization of the industry.

Our commitment is to continue building solutions that make daily work easier, connect all parties involved, and provide real tools for growth. Maradigma represents that path: a starting point toward a more efficient, modern, and connected digital ecosystem.